Archive for the ‘Writing’ Category
The new American dream, make millions by only spending a couple minutes a day online. The fact is the make money category online is so overly exploited that if you try to make money online you will more than likely fail before you succeed. For most the reason is frustration; they give up far before reaching their goals since the time frame was not what they were looking for. You can make a lot of money online if you are willing to stick with it and take the amount of time necessary to learn about how to make money online free. Really before you begin your approach to the online world I recommend you take some time and register with digital point forums and begin asking the members their how long it takes to begin making money and also read about the different marketing techniques these webmasters use to market online. It is crucial you have an understanding of what online marketing is including SEO before you begin attempting to make money online.
First understand that if you want to make any real money online you will need a website or blog to promote your own products and/or information or someone else’s product and or information. I think it is easiest to visit blogger.com after setting up a google account and build a blogspot blog since the whole process is laid out step by step. After you do visit your blogger account and there will be an option to monetize your blog which means place google adsense on it which will begin earning your blog money for every click your visitors click on the google adsense ads. This means you will need to have an understanding of how to get traffic and also you will need content for your blog. I have noticed a lot of argument in the webmaster forums such as digital point forums on whether you should blog about hot topics which are highly competitive yet if you’re able to beat out your competitors the possibility of traffic is great or whether you should blog about less competitive topics which is much easier to get traffic for. Personally I preferred to build my blogs and website in the extremely competitive niche (category of website) which is making money online and with my thousands of hours of work have seen a very good pay off. So if your brand new to the making money online world then I recommend starting out with a simple blog online and a very specified category such as what is the best type of carpet just make sure it is something you are interested in. Make sure to post to your blog often and read about the different types of plug ins out there which you can do by searching in google.
Once you have your blog set up it is time to take a stab at making money online and the best way to do so is to have an understanding of the time frame for which it takes a website or blog to truly get established which is at a minimum 6 months and more likely 1-2 years. I understand how this can be disappointing, but you must realize that google just announced they hit a bench mark of unique domains which was 1 trillion unique domains counted online today. What this means to you: no matter which niche you attempt to blog in; you will have competition. Give your website and/or blog time to really develop making sure that you have realistic expectations on what it takes to really start making money online. If your new like I said start a blog on something you know well and in a niche that is possible to dominate then place adsense on your blog which you can do automatically with the blogger monetize feature as soon as you start getting a decent amount of traffic which is minimum 6 months you will see growth in your adsense account.
If you want to build strong email relationship with your subscribers, you have to know what they are interested in. The other important thing is to meet their expectations.internet marketing services Although they requested your newsletter may not mean that they are completely satisfied with the products you sell. At least you can always do better. What you think that they want is not as important as asking them what they want. Occasionally you can include surveys in which your customer may tell you what they enjoy and what they think needs improving about your newsletter. You can offer them some useful value-added content like white papers or discount on your products in order to more people participate in your survey.
A Profile or Preference page is occasionally offered to subscribers/customers by some wise marketers. This method will endear the customers to you. The personal letters would satisfy them and make them feel how important they are. It is obvious that you should always provide quality and targeted content in order to make them stay. However, beside quality content your visitors have to be sure in several more things in order to be your loyal customers.
They have to know the frequency of your email newsletter and the exact date when they can expect your email newsletter in their inbox. Customer satisfaction is gained by maintaining the stated delivery schedule: “once a month” means they expect it once a month not more or less than once a month. Like hard copy magazines, you need to designate a time in the month when your email newsletter gets delivered. Stick to that date regardless if it is the 1st, 15th, or 30th of the month.
If you prefer to specify days instead of times, you may state: “Our Newsletter will be delivered on the last Thursday of the month”.
The content of your site tells a whole lot about your website. They will basically describe what your site is about and also tell people what your site has to offer. Articles and website content makes a whole lot of difference in your site because they can catch the attention of your website visitors and keep them in there.
With good website content you get the benefit of clearly depicting what it is you want to share with people. Also, good content and articles can lead people to your site. With more traffic, you get to earn more from your site making it profitable. A sites success, be it for profit or not, is the number of the flow of traffic in your site.
So how does good content and great articles get you traffic? Well, many search engines rely on the keyword and keyword phrases of a site to put it in their results list. If your content contains a good number of keywords and keywords phrases, it may be chosen to be a part of the top listed sites in the search result pages.
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But before you think of just plastering your site with all the keywords and keyword phrases it could hold, search engines also filter out that abuse. You must have good well written articles that incorporate the keywords and keyword phrases properly in their content and articles.
There are many of those who cannot afford the time to write their own website contents and articles. While writing content and articles specifically designed for the internet may take some getting used to and some researching and learning, there are many writers that can be found all over the world who could do it for you.
Many of us do not have the time to learn web content writing and article writing designed for the internet. There are writers who have great experience in doing this and charge only a minimal fee for such work. Writers like this can be regarded as experts in this style of writing and can greatly help your website to get that coveted spot in the search engine rankings.
Other than getting your site in the web results page of search engines, they can also provide your site with meaningful articles and content that can impress your website visitors and entice others to view your site. Every website could use the extra traffic website visitors could invite.
Then there are those who need papers to be done either for their school or office work. Top writers around the world are very knowledgeable and do extreme researching to get a job done right. They are also very adept in many writing styles that are needed to best suit the client’s need.
Many writers around the world charge a minimal fee depending on the type of writing job needed and the number of words needed in the content. Usually, a two hundred fifty worded article would cost from 4 to 8 dollars depending on the writers experience and ability. This is a small price to pay for having a content rich site or for a well researched and written paper.
There are also many sites that can offer you these services with their team of well trained and experienced writers. They offer many writing services to cover any writing needs. A writer can be based anywhere in the world and are guaranteed to offer good contents and articles. Each one are doubly checked, edited and proofread so that you would get your money’s worth.
Finding a good writer or a site that offers these kinds of services is simply done by searching for them in search engines. Type down your keyword or keyword phrase (e.g. Content Writers, Article Writers) and you will see a long list of sites that offer these services.
The top sites would probably be the best since they have done a good job of keeping their content at a high quality to get them high rankings. But you may also want to shop around and read some of their sample work to get an idea of how much it will cost you.
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A tag line is a short, catchy, memorable phrase that creates a distinctive brand identity, and the best of them communicates your brand’s Unique Value Proposition (UVP) to your target market. Your UVP is the unique service or knowledge you supply that makes your business stand out from your competitors.
Each communication you make to your customer must say to them, ‘buy this product, and you will get this specific benefit’. If you can’t express your UVP, it can be guaranteed your clients won’t be able to, either.
Two examples of tag lines that communicate strong UVPs are:
Econo Lodge hotel chain – “Spend a night, not a fortune.”
Mars candy company – “Melts in your mouth, not in your hands.”
The best tag lines:
- Are short – 10 words or less; no more than 5 words is best
- Communicate UVPs or benefits
- Include keywords – if marketing online is part of your strategy
Here are 5 steps how to quickly create a tag line that is distinctive, communicates your UVP to your customers, and tells them “why” they should buy your products and services:
Step 1. Brainstorm a comprehensive list of words
Your tag line is comprised of words, so the best place to start in creating one is by jotting down different words that come to mind as you think about your products and services. Consider words that communicate:
- Benefits, results, and pain
- Client qualities and characteristics
- Nouns, adjectives, and verbs
- Your aspirations
- Rhymes
- Paradoxes
As you think of words, write them down on a giant piece of paper taped on a wall so you can see them:
Benefits, results and pain—
Write down words that represent the benefits and results your clients receive from using your product or service. A business coach might write down the words and phrases increase sales, get more clients, leverage your knowledge, accelerate results, and make order out of chaos.
Now, brainstorm what pain your customers and clients are trying to avoid or get rid of when they buy from you. For a marketing coach it may be disorder, lack of a plan, confusion, poor results, and no system.
Client qualities and characteristics—
Think about what qualities characterize your clientele. Are they exclusive, high-end, wealthy, down-to-earth, creative, cosmopolitan, industrial, homey, natural, and health-conscious? Write these words down.
Nouns, adjectives, and verbs—
Expand your list by writing down nouns, adjectives, verbs that may describe your business.
For example, a landscaping company would include words like green, hedge, trees, lawn, gardens, grass, picket fence, waterfall, and pond. You can also lengthen you list of words by using a thesaurus or synonym finder.
Your aspirations—
Consider words that imply mastery, excellence, superiority, biggest, best, king, queen, big fish, top dog, paragon, goddess, etc. A housekeeper may create a tag line of the “Queen of Clean”.
Rhymes—
Rhymes and near-rhymes can also be used. A woman who owns a travel agency might select the tag line, “Your Vacation Maven”.
Paradoxes—
A paradox is combining two ideas that contradict each other, and may be opposites. For example, an Italian pizza shop could boast of “the most heavenly pizzas on earth”.
Look back through words and phrases you’ve previously jotted down, and ponder their contraries.
Step 2. Combine words on your list.
It’s time to start playing and combing words on your list. Look at the words, and start combining them together.
Step 3: Evaluate Your Favorite Candidates
Once you have one or more tag line phrases you like, subject them to the following criteria to evaluate and test them for success:
- Are all words pronounceable and spell-able?
- Is the tag line concise and easily understood?
- Is it distinctive? (The following aren’t—”Top Quality Professionals” and “Fine Dining”.)
- Does it communicate your value proposition or message you want to convey?
- Will it sound pleasant to the ear? (Words that bring unpleasant things to mind should be avoided, such as “Poo-Poo Catering in the Chinese Tradition”.)
- Can you deliver the promises you make to your customers?
Step 4. Get feedback
Before committing yourself to your top choice, get feedback from at least half a dozen people who’ll be hearing or seeing it for the first time. Ask them if they “get it”, and what unique value or benefit you are delivering.
If they can’t tell you, then your tag line has little value and you’ll have to go back to the drawing board.
Step 5. Promote your tag line
Use your new business tag line everywhere – on your website, business cards, brochures, email signature, advertisements, and when you speak about your business.
Enjoy the distinction, recognition, and success a great tag line will bring you!
Copyright 2009 Bonita L. Richter
Bonita L. Richter, MBA, teaches coaches, consultants, and solo professionals how to market their businesses to increase sales , income, and generate wealth. To download her popular and *FREE* Money and Marketing spreadsheet tools, and BONUS gifts visit ===> http://www.Profit-Strategies.biz/Templates.html
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